DollinStyle makes contemporary style BJD fashions and is currently expanding the sizes and types of dolls the company’s clothing will fit. DollinStyle is quite new, but doll fashion designer Kyungwon Kim has been making clothing for dolls for some time. The company sells clothing through their website and also through authorized retailers including US stores Denver Doll Emporium, Doll Peddlar, Doll Market, and Italian store All the Way Down. Paula of Denver Doll Emporium said “We really enjoy working with Dollinstyle. They are quick to ship (always a big plus), friendly to correspond with, and continually offering new designs. Their quality is top rate and prices are very reasonable. Additionally, Dollinstyle is willing to work with us on exclusives and the delivery time is for these specials is incredibly fast.” Doll Peddlar recently added special DollinStyle 1/3 size girl outfits to the store. Judy from Doll Peddlar said “love working with them and happy to carry their lines. Creations are impeccable in construction with attention to details, creative ideas and fashion forward; no delays in production.”
DollHeart’s US representative Ms. Cholong has been helping guide the fledgling company “Since I have been working with DollHeart, I saw people want to have the reasonable price fashion line and more casual style from the market. I gave the concept of idea to Dollinstyle family since we have close relationship for a long time. Since I am the one who leads Dollinstyle family to the market, I am helping them with English and marketing.” With Ms. Cholong’s assistance, BJDcollectasy was able to learn more about DollinStyle.
A: My Name is Kyungwon Kim. Originally, I am a housewife who is born on 1962. I am not special designer. I Just started to make doll fashion as my hobby around 2004. At the beginning, I started to make the fashion for 1/6 size dolls (Barbie, Blythe). After I built a reputation for that in Korea, I started to have orders for action figure fashions. It was just not the simple fashion at all. It was to make the exactly same fashion from the famous actor and actress. For example, I made the fashions of Michel Jackson, or Terminator, things like that.
It was totally a challenge to me to start doll fashions. After that I worked with the several ball jointed doll companies in Korea. It was the beginning of Dollinstyle.com.
Q: When did you open DollinStyle?
A: We just opened www.dollinstyle.com last December.
Q: How did you decide to start your own company?
A: After I finished working with Elfdoll, I was considering to keep my doll fashion goal. Then Ms.Cholong let me know what the doll customers and the retailers want now. I started to prepare samples last October for the international market. I want to support the dolly happiness with our doll fashion lines.
A: I am the designer. And we are having Ms.Cholong’s hands to work for the international market. Also we have a buying assistant and delivery department workers. We are not a big company. But we are working together well.
Q: You started with 2 sizes and have expanded your lines. What are your newest items?
A: Just we start to release SD13 boy size now. We will release SD13 Girl size and more small fashion lines too.
Our Dollinstyle’s goal is on co-operating with retailers. That is why we want to make the exclusive line for each retailers.
Even though we release the monthly items on our www.dollinstyle.com and our retailers, you might love to see more various design from each retailer’s shop.
We do exclusive work with only a minimum 10 volume, and we do make anything that retailers or group people want. We know everybody wants to be unique. So you can see all different sizes of works with us. For example, even though we do not launch SD13 girl fashion line at DollinStyle yet, you can see DollPeddlar shop’s exclusive SD13 fashion line with Steam Punk and dresses. And We do not have Puki Fee size on our fashion line, you can see that fashion on Denver Doll shop.
Q: Will you expand in other areas (accessories, shoes, wigs)?
A: We want to be a specialized doll fashion company and be the company who is the fastest follower of the market trend who can hit the reasonable price point. Moreover, we want to be the doll fashion company to make the customers unique items and to understand their wishes.
Photos above from top: Detail of ‘Ellie’ for MSD, ‘C-Puki’ for Puki and Real Puki.